360º Studies

Qualimetrie can conduct a comprehensive evaluation of your concept, gathering perceptions, uses, and suggestions from your customers and collaborators. We use different study methodologies to offer you a complete picture of your strengths and areas for improvement:

  • Mystery shopping (to check the acceptance of the new concept)
  • Face-to-face qualitative surveys with buyers and non-buyers (to gather on-site perceptions)
  • Face-to-face qualitative interviews with your collaborators (to know their opinion on the concept, how it affects their relationships with customers, their practices, etc.)

The aim of the analysis is to identify any discrepancies with the concept’s objectives or between different types of approaches (customers, collaborators, company processes) and to implement improvements.

A complete view

Get a 360º view of your market with our in-depth and multidimensional studies.

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What are the objectives?

  • Validate / Optimize a new point of sale concept to optimize future implementations.
  • Take stock before redesigning or repositioning a concept.
  • Diagnose a brand to better understand its positioning in its current market.
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Our References

Coming soon 🚀

The + Qualimetrie

  • Our systematic immersion in your organization to design custom systems.

  • Our experience in analyzing multiple studies.

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You can also benefit from our CX First solution

CX First is an open platform designed by our research experts and dedicated to:

  • Customer Experience
  • Employee Engagement
  • Operational Excellence
10M+10M+ Data stored
400+400+Data sources
100+100+Clients
40K40KUsers
Our case studies

Discover our know-how-related case studies!

Our use cases are comming ! :fusée:

Want to know more?
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For each problem, we identify the methodology best suited to your needs.

Related news

The world moves, consumers evolve and trends change… and we move with them so that we’re always ready to serve you!

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Do you have any questions?
Contact us !

Our role by your side is not just to conduct good studies. For us, it is a duty, it is fundamental.

Our mission, making you progress

 

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